Stuart Ransom from Camberley wanted to get the full flavour of his new car - the hairy old Cortina from TV's Nescafe commercial.
So, after winning the most recognisable car on the road with its detachable ‘roof Afro', he donned a matching thatch.
Stuart, from Saddleback Road, said he enters loads of contests, but it was the first time he has won anything more than a cuddly toy. He said he entered because he thought the advert was so funny.
"Since I've won I have become a bit of a minor celebrity," he said. "I didn't know I had so many friends or that I knew so many people."
He plans to do some 70's nights and take the car to shows or possibly hire it out for weddings.