ELM Ltd becomes the sponsor for Aldershot Town FC's Community Stand
Aldershot Town FC has delved into the heart of the community to a forge a new commercial link – while also securing a new sponsor for its Community Stand.
The newly-constructed stand, which accommodates up to 250 new spectators, has just been adopted by long-term supporters of the club, ELM (Ethical Leasehold Management) Ltd, who form part of the RHLA Group.
Senior executives of Elm were at the EBB Stadium to officially re-open the new Community Stand prior to the derby clash with Woking on Bank Holiday Monday.
Baroness Warsi, Senior Minister of State at the Foreign and Commonwealth Office and Minister for Faith and Communities, officially opened the stand watched by Shots’ chairman Shahid Azeem.
“The ELM Community Stand will make available around 250 free seats for local charities, disadvantaged community members and those people who may not have previously had the opportunity to engage with football at a local level,” said Lorraine Collis, chief executive of the RHLA Group, the property management experts who have been based in the town for 40 years.
“It’s is such a positive move, we are very excited to be supporting the Shots as they are at the heart of the Aldershot community here and mean a great deal to local people.
“The club also has a real commitment to the community just like we do as a long-standing employer in the town.”
Shots commercial manager Nicky Banger added: “We’re delighted with ELM’s sponsorship, which shows fantastic support.
"It’s a generous sum and demonstrates great belief in us and our future as we start a fresh chapter in the history of the club.
“It’s very fitting that we should be naming the ELM Community Stand after ELM as it’s such a community-minded business.”